Four ways to keep loyal customers coming back for more
Generating a steady stream of returning customers is one of the biggest struggles a brand can face.
Jan 13, 2020
Generating a steady stream of returning customers is one of the biggest struggles a brand can face.
Jan 13, 2020
The holiday season offers an opportunity for marketers to help consumers find and buy gifts for their friends and family that will hopefully bring feelings of joy and love.
Jan 3, 2020
At one point, the average American household spent 2% of their annual income on gifts, according to research cited by consumer psychologist Shilpa Madan . She pointed out just how significant that number was in the grand scheme of spending after explaining that it was actually old data from 2013.
Dec 24, 2019
Knowing what makes someone tick or what influences them to make a certain decision is a secret ingredient in every successful content marketing strategy.
Dec 18, 2019
Whether it's limited time offers, product innovations or other incentives to get people in the door — brands are vying for consumers' attention both in person and online this holiday season.
Dec 16, 2019
As 2019 ends, marketers are preparing for what the new decade has in store for them.
Dec 13, 2019
As this decade comes to a close, marketers are preparing for what 2020 has in store for them.
Dec 11, 2019
Spending habits around 2019’s Black Friday and Cyber Monday blew previous years’ out of the water.
Dec 6, 2019
If there was one thing that was apparent around 2019’s Black Friday, it was the significant amount of money people are continuing to spend.
Dec 4, 2019
The increase in the number of boutique fitness studios has continued to grow this year. According to the 2019 IHRSA Global Report , it doesn’t look like it’s going to stop anytime soon.
Dec 2, 2019
This year marks the 10th annual Small Business Saturday, started by American Express during the recession as an effort to tactfully help local communities after the biggest Big Box shopping day of the year.
Nov 26, 2019
It goes without saying that the e-commerce business niche is quite competitive. So here comes the question: Are you doing as much as you can to win this race? When in doubt, conversion rate optimization (CRO) is precisely what you need to focus on first. In simple terms, it’s a system of steps to get more sales without increasing traffic.
Nov 25, 2019
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